Is Search Engine Optimization (Seo) Different From Search Engine Marketing (Sem)

Is Search Engine Optimization (Seo) Different From Search Engine Marketing (Sem)

The Internet has become an integral part of the modern business world. Companies of all sizes and industries are using the Internet to promote their products and services and interact with their customers. Being on the Web goes far beyond having a website. We must speak the language properly, use the resources available, aggregate content and maximize value to customer relationships, leveraging new business.

Currently there are millions of people doing searches on the Internet, where many of them seek specific services and products, which may be what you are selling.

The process to position your website on top of search engines results pages (SERPs) is called Search Engine Optimization (SEO).

A Search Engine Optimization is a powerful digital marketing tool and has gained much importance in recent times and it has grown very rapidly.

And you might ask : “is SEO different from search engine marketing (SEM)?”

And :”What is best for my business?”

SEO is part of  search engine marketing, but SEO is purely involved in making web pages rank high in organic searches. SEM includes other marketing programs like buying banners,links e.t.c.


Search Engine Marketing – SEM

SEM or simply Search marketing is the area responsible for online marketing strategies and techniques involved in generating and increasing traffic from search engines, as well as promotion and brand awareness in the same results. SEO and PPC are different areas of SEM.

Search Engine Optimization – SEO

SEO or Search Engine Optimization is nothing more than a set of techniques implemented in and out of your site that aims to enhance the presence of a site in the organic search results.

The author is a Kenya SEO expert, based in Nairobi.He has helped many Kenyan businesses to establish strong online presence.He is also an expert in web development.


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25 Comments to Is Search Engine Optimization (Seo) Different From Search Engine Marketing (Sem)

woptiomko
October 19, 2010

@peterbilka Vypočuj si to ešte raz…”Ideme na titul, teraz to spravíme…” toto je po semifinále so švédskom :D

MultiBetuska
October 19, 2010

dúfam že sa nám to podarí aj na MS 2011 keď majstrovstvá budú u nás.. držím palce ..:-*

nemajumarad
October 19, 2010

ak chceme byt tento rok majstri sveta nesmieme z danskom za 10 minut dostat 6 golov

Milano3107
October 19, 2010

prej kurvy ruské vyjebané….40 rokov nás jebali :D :D

MC9212
October 19, 2010

iba taky detail… to je po semifinale ne po finale

adam19470
October 19, 2010

taký tým už mať nebudeme

hadica13
October 19, 2010

joj keby radsej tak nenadavali…. len tu radost kazia tym slovnikom… slo by to aj bez toho

MeXcZ
October 19, 2010

“kurvy ruské vyjebané” :D :D

pato0949
October 19, 2010

dufam ze bude takyto kolektiv aj teraz verim v tom

TheKrompac
October 19, 2010

lebo sa pytas kokotiny

spartakovec007
October 19, 2010

B Í L I A N D E L I 1 9 6 6 T R N A V A

dazdn1k
October 19, 2010

s tymto timom by sme vyhrali vsetko!!!

MattRYM
October 19, 2010

“Kto neskace ten je kokot”

ROFL :-D DDDDDDDDDDDDDDDDDD

Dado513
October 19, 2010

Kurvy ruske vyjebane, 40 rokov nas jebali teraz ich ROZJEBEME . Nie teraz sme ich rozjebali ale rozJEBEME. Chlapec ked chces byt mudry, tak si aspon over, ci nepises hluposti. A vidis tam nejake medaily alebo pohar pre vitazov MS? Navyše je tam viacero dokazov, ze toto bola oslava po semifinale so SWE – napriklad Lintner vravi Dobre ste to vybrali, cim mysli to, ze prave on bol poslany na rozhodujuci samostatny najazd. potrebuje este niekto nieco vysvetlit alebo uz ste skoncili s picovanim?

peterbilka
October 19, 2010

hej,a prečo tam kričali KURVY RUSKE VYJEBANE ???

Dado513
October 19, 2010

No, takže citujem, keďže ty si zjavne nedorobený a musí to tu byť napísané dva krát: Toto bola oslava len po semifinále so Švédskom, nie po tom, čo sme vyhrali vo finále s Rusmi.
Takže pre istotu ti to poviem aj inak: Táto oslava sa konala ešte pred finále s Ruskom a hláška 40 rokov nás jebali… nebola v minulom čase, takže neviem o čo ti ide.

SlovakChannel
October 19, 2010

Si prečítaj čo si napísal debilko…

Dado513
October 19, 2010

OMG ty idiot, ocom to melieš? Ty tu pekne potíš ja som nenapísal, že tie hlášky boli adresované Švédom ty kkt ale že táto oslava sa konala po tom, čo sme vyhrali v semifinále so Švédmi a vo finále nás čakali Rusi.

SlovakChannel
October 19, 2010

Tak to si pekne zapotil :D
A hlášky typu: 40 rokov náj jebali a teraz ich rozjebeme bolo určite so Švédskom :D
Cikicaki ciki cak! Cikicaki ciki cak! Cikicaki ciki cak! SLOVENSKO!

Fonzy2727
October 19, 2010

kto neskace ten je kokot hej hej hej kto neska ten je kokot hej hej hej……:D

ZaViSlAcKa05
October 19, 2010

okey sorry

Dado513
October 19, 2010

toto bola oslava len po semifinale so Svedskom, nie po tom, co sme vyhrali vo finale s Rusmi.

tibor29
October 19, 2010

Inac az teraz som si vsimol ked spievali kto neskace ten je kokot tak ukazali na kameramana (ktory samozrejme neskakal) “ty kokooooot!” :D DD
2:50-2:52

tibor29
October 19, 2010

To boli hlasky :D Kto neskace ten je kokot :D DD

Pux36
October 19, 2010

jooooj bodaj by sme to este raz vyhrali bolo by to pekne sa na taketo pozerat!