The Advantages of Local Internet Advertising

The Advantages of Local Internet Advertising

The Advantages of Local Internet Advertising

Free Online Articles Directory

Why Submit Articles?
Top Authors
Top Articles

Publish Article

0 && $ .browser.msie ) {
var ie_version = parseInt($ .browser.version);
if(ie_version Login

Login via

My Home
Sign Out



Remember me?
Lost Password?

Home Page > Advertising > The Advantages of Local Internet Advertising

The Advantages of Local Internet Advertising

Edit Article |

Posted: Jan 28, 2011 |Comments: 0


A large majority of people look to the Internet when they are trying to find a certain product to buy. Even if they do not plan to purchase on the web, they may use it to get an idea of availability, price and other aspects of what they are seeking. When a company is trying to run and maintain their business, promoting on the Internet is a big plus in drawing in new customers, as well as keeping their current ones updated on their newest products.

One of the benefits of local Internet advertising is the ability to reach a widespread audience. Placing ads online will not only target customers who may already be interested in what the company is selling, but also potential customers who may not realize the company even exists. This is important for businesses that are new and just starting to get their name known. Advertising local online is also an inexpensive way for a company to draw customers to their website or to their place of business.

There are many ways to go about advertising. One is by the use of ad words. Ad words are a type of Internet ad that pop up next to a search result, depending on what keywords the person entered. These ads are targeted toward what the person is looking for. For example, a company that sells flowers online can purchase ads that appear when a person searches for “online flower delivery.” The company does not pay for the advertisement until the consumer clicks on it and is delivered to the advertiser’s website. This type of advertising targets a specific group of people who are already searching for the companies product or service.

The use of blogging and email can also help a company who wants to take advantage of local advertising on the Internet. Anyone can set up a blog of their own for free, and customize it to advertise their business, either online or a local one. This type of advertising is inexpensive, but may take time to grow, as the blog must be indexed in the top search engines for more traffic. However, over time, this can be a practical way to advertise locally online.

Another easy way to advertise a business is to set up a social networking site. These sites are free and straightforward to set up, and are very user-friendly. Once a page is set up dedicated to the business, the owner of the page can start sending out invitations to family, friends, co-workers, business associates and others to advertise the business they are in. With social networking, the potential to reach a huge audience is there for the right type of industry. It does not work for everyone, but can be an efficient use of marketing. This type of advertising works well for smaller businesses, both online and off.

Local Internet advertising is essential in today’s computer age, and is a great way to drive traffic to either an online company, or a local storefront.

Retrieved from “”

(ArticlesBase SC #4127553)

Watch your traffic increase just by submitting articles with us, click here to get started.
Liked this article? Click here to publish it on your website or blog, it’s free and easy!

Liz Jones -
About the Author:

Author is a freelance writer. For more information on local advertising please visit


Questions and Answers

Ask our experts your Advertising related questions here…


200 Characters left

What is the best way to target a promotional campaign (considering all forms of advertising and promotion) of a local auto shop services specifically to employees of local corporate employers?
Is internet advertising effective?
What are three advantages of the internet ?

Rate this Article


0 vote(s)



Article Tags:
local internet advertising, advertising local online, local advertising

Related Videos

Related Articles

Latest Advertising Articles
More from Liz Jones

The State of Internet Advertising

Fredrik Carlstrom, CEO of Great Works America, explains that people do not want to get hit over the head with an advertisement. (03:38)

Lucas Donat Talks About Online Advertising

Lucas Donat is a founding partner of Donat/Wald, an advertising agency that focuses on Internet and television marketing. Donat talks about what qualities attract him to certain clients and his ultimate goals within the advertising world. (05:49)

The Role of Globalization in Advertising

Fredrik Carlstrom, CEO of Great Works America, explains that a broad target audience allows advertisements to be more specific. (01:54)

How Brett Brewer Revolutionized Advertising

Brett Brewer is the Internet marketing visionary who developed Intermix Media, which sold to News Corporation in 2005. Now the President of Acknowledge, Brewer is taking his marketing concepts even further in technology and strategy. Brewer talks about building his Internet empire and the importance of relevancy in advertising. (06:36)

CEO Frank Addante Says Rubicon is the Third Largest Internet Platform

Amidst gloom and doom news of tightening ad budgets and massive media layoffs, advertising technology company The Rubicon Project is seeing phenomenal growth. “”The online advertising economy is still healthy. There’s no signs of decline just yet,” CEO Frank Addante told me at the AlwaysOn Conference in New York today, where Rubicon was named Company of the Year. The Rubicon Project, which pioneered the category of ad network optimization, saw 80 percent revenue growth. (05:21)

Local Internet Marketing – Learn from the Local Competition

Choosing the right online marketing service for your local business.

Chris Cobial

Internet Marketingl
Dec 29, 2010

Phoenix Internet Marketing SEO Trends: Online Local Business Directories Surpass Phonebooks

According to Yellowbook, a third of all advertisers are choosing to use online marketing, SEO, and print advertising this year. Phoenix Internet marketing spending has increased significantly in 2008. While they won’t comment on the exact numbers, Yellowbook’s personal share of the online advertising pie has increased 9.3% last quarter.

Adam J. Morienl

Internet Marketingl
Sep 27, 2008

What is Local Internet Marketing Company Display Advertising?

Most people are aware that one effective strategy in sales and marketing is display advertising. But when people hear about it, the first images that come to mind are billboards

Related posts:

  1. Do You Focus On Local Online Marketing And Advertising?
  2. Mobile Marketing: Advantages
  3. Free Internet Advertising Techniques
  4. The Importance of Internet Advertising
  5. Internet Advertising: The Way To Zoom Ahead

Tags: , , ,